We were doing some research into Father’s Day keyword positions for a SullysBlog.com post using WebPosition Reporter, and noticed something odd.
There was almost NO movement in rankings on Yahoo.
Unsure if Yahoo’s flat lines were an anomaly, we took a look at different report with over 200 keywords and saw a similar trend. There was movement in 12% of Google positions, 7% had some change in Bing and less than 3% had any change on Yahoo.
Almost as interesting is the volatility in positions on Bing – more up and down vs. a visible, gradual trend on Google. Perhaps once Bing receives an influx of traffic after the Yahoo cut-over, and therefore more user and click data, we’ll start to see more gradual trends at Bing?
Tags: Bing, Google, Keyword Research, SEO, WebPosition, Yahoo
