Ranking Site Unique Visitors
1. Yahoo 26,726,000
4. Excite 12,502,000
5. InfoSeek 11,696,000
8. Lycos 6,787,000
9. AltaVista 6,764,000
13. WebCrawler 4,477,000
21. HotBot 2,703,000

Not included in this ranking are some of the smaller search engines that WebPosition tracks for you. While these search engines are not yet tracked by one of the larger ratings companies, we did find information on their traffic (note: below we list "page views," not unique visitors):

OpenText: 5,000,000 page views per month

Link Star: 40,000 page views a day, roughly 1,200,000 in a 30 day month.

WWWYellowPages: 4 to 6,000 page views a day, or roughly 180,000 page views in a 30 day month.

What these numbers should illustrate is the enormous value that a good position in the major search engines represents. Look at Yahoo with 26 million unique visitors. How many of them were looking to buy a product or service that might have been available on your Web site? How many of those 26 million visitors could have spent their money with you? The only way to answer that question is to improve your rank in Yahoo and the other major search engines listed above. The way to effectively track your rank under all of your important keywords in these search engines is with WebPosition.

The Relevant Knowledge study measured a Web population of nearly 56 million users. The only way to assure your share of those folks searching the Web is to take steps that will put your Web site near the TOP of the results in the major search engines. For those specific techniques that, combined with WebPosition, get you a TOP ranking, we bring you our next story:

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