« November 2001 | MarketPosition Home | January 2002 »

MarketPosition.com Archives for Dec, 2001


December 15, 2001
Financial Times Of London Recognizes The Importance Of Search Engine Positioning

Search Engine Optimization (SEO) is gaining wider acceptance among business people worldwide as evidenced by a recent article in London's Financial Times devoted to search engine positioning.


December 15, 2001
Company Lands $1.5 Million Dollar Deal Due to Search Engine Positioning Effort

In February of this year, search referral traffic comprised about 11% of Bravanta.com's overall traffic. By October, with the help of search engine positioning firm iProspect, it had grown to 40% of the site's overall traffic. Best of all, Bravanta is generating leads that can be traced directly to their search engine positioning campaign - leads that they are closing.


December 15, 2001
AllTheWeb Becomes The World's "Freshest" Search Engine

This past month, FAST announced a new version of www.AlltheWeb.com that combines real-time indexing of news stories from over three thousand online sources. This has created the freshest Web results of any major search engine, at least in regard to the news. In fact, the updated AlltheWeb can index up to 800 news stories per minute. FAST claims to index current event stories within minutes, rather than many hours or days like other major search engines.


December 15, 2001
Excite@Home Bankrupt -- InfoSpace Snatches Up Excite.com

As some of you may know, Excite@Home has been going through bankruptcy and liquidation proceedings. In late November, it looked uncertain whether Excite.com would continue to function. AT&T made an offer to buy some of Excite@Home's broadband assets but not the portal.