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MarketPosition.com Archives for Dec, 2003


December 15, 2003
Google's "Florida" Update Spawns a Hurricane of Ranking Changes

Every month Google updates its index causing rankings to rise and fall. Those in the industry know the phenomenon as the "Google Dance." This month's "dance," beginning in mid-November has broken new records in stirring up controversy, anger, and debate. Many of the discussion forums are packed with literally thousands of message postings on this topic alone. Everyone seems to have a theory as to what has happened or not happened.


December 15, 2003
Microsoft to Ban Pop Ups

If your business depends upon sales from pop up ad advertising, now may be the time to start looking for alternative marketing strategies. Microsoft has announced plans to build pop up ad blocking software into Internet Explorer next year. While ad blocking has been available for years in a variety of paid and free products, Microsoft's move will bring the ad blocking technology to the masses.


December 15, 2003
Page Critic Sports New Category Organization

The advice offered in WebPosition Gold's Page Critic has increased dramatically over the past year with frequent updates and expansion to its knowledge base. You would certainly be hard pressed to find a more thorough and up to date database of search engine marketing advice anywhere. However, it recently became apparent that WebPosition includes so much information now to the search engine marketer, that it can be difficult to get a handle on it all. That's why the latest knowledge base is organized into the following logical categories: