MarketPosition.com Archives for Oct, 2004
October 15, 2004
Top 5 Tips for Successful Search Engine Marketing
If you are new to the Search category, you're probably familiar with the term "Search Engine Optimization" (SEO) and have seen or heard the term "Search Engine Marketing" (SEM), but are not exactly sure what Search Engine Marketing really means. More than likely, you've heard the two terms used interchangeably and may think that they mean the same thing. Though they are similar, there is a dramatic difference between the two practices. Knowing and understanding the difference between these two terms, and more importantly, knowing how to take advantage of the differences is the key to overall success in marketing via search engines.
October 15, 2004
Google Introduces Desktop Search
The hot topic in the world of search this month is certainly the announcement on October 14th of Google's Desktop Search release.
October 15, 2004
WebPosition Gold 3 Reviews: What the experts have to say...
Since the launch of WebPosition Gold version 3 in August, the response has been overwhelming. Existing customers are emailing us to let us know how much they like the new, simpler user interface. New customers are calling to let us know that they are integrating SEO into their search marketing strategy. And thanks to WebPosition Gold 3, customers can access all of the tools required in the SEO process, from researching keywords to analyzing conversion on search activities, in one place.
